Interactive Communications

We read the newspaper on our iPad, use our cell phone to update our profile page on our social network and still find the time to get behind the computer and have our say in a forum discussion. We can no longer imagine our daily life without interactive communications. Nor should we ignore them in the field of public relations. This is why Van Hulzen has made interactive communications a separate focus area.
‘PR with ambition’ means being up-to-date on the latest developments and being able to advise about them.

Dialogue with the target audience

With the ongoing development of the internet and mobile telecommunications, it is becoming increasingly important for organisations – both profit and non-profit – to come in direct contact with their target audience. So that they are aware of the opinions forming in the digital domain and can take part in discussions. Interactive communications serve this objective and consequently deserve to be part of your communications strategy. Communications in the 21st century have changed from a monologue into a constant dialogue. Wherever they are at the moment, people can hook up to a continuous stream of news and information, complete with images, video and sound. In this information overload, the emphasis of PR has shifted from transmitting information to being found by the target audience.

Interactive advice and execution

Van Hulzen Interactive Communications makes organisations enthusiastic about digital communication and advises them on ways to attract and retain their target audience by digital means. Besides offering advice, Van Hulzen Interactive Communications can – either with its own staff or in collaboration with a specialist partner – handle the execution of organisations’ interactive communications.

Communications with added value

Teaming up with Van Hulzen Interactive Communications means teaming up with 60 years of experience. For example, the advice and execution of interactive communications at Van Hulzen Interactive Communications is always integrated in the organisation’s overall communications or marketing strategy and existing objectives. This way, interactive activities offer genuine added value for your communications. In addition, Van Hulzen provides you with access to an extensive network of competent partners, so that every communications issue is matched with the appropriate solution.